There are no surprises in terms of the industry leader. As in our previous surveys, the Apple iPhone outperforms all others in terms of customer satisfaction – with 77% of new Apple owners reporting they’re Very Satisfied with the iPhone they purchased. Motorola comes in a strong second, with a highly respectable 64% of its new smart phone owners saying they’re Very Satisfied – well above the industry average for recent purchasers.
In comparison, half of recent HTC buyers (51%) report they’re Very Satisfied with their smart phone, as do 46% of recent RIM buyers.
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